Instructional design is the process of creating educational materials and learning experiences in order to improve learning outcomes. It involves identifying learning needs, designing instructional content and activities, and evaluating the effectiveness of the learning experience. Instructional designers work closely with subject matter experts to develop courses, training programs, and other educational materials that are engaging, effective, and accessible to learners. The goal of instructional design is to facilitate learning and improve students' ability to apply new knowledge and skills in real-world situations.